For a brand to thrive, it must be built on a strategic platform powerful enough to guide company actions and behaviors and deliver a compelling customer experience. 


A brand is a conversation. It starts out with an introduction and grows, or stagnates with time. I’ve spent the last 20 years working with companies and organizations to understand and develop their brands. From large multi-national corporations to start-ups, all aim to better understand their customers, and potential customers, so they can create the kind of enduring relationships that result in engagement and loyalty.

I combine qualitative research and deep brand consulting experience to uncover issues and opportunities for my clients. Whether you need to explore, refine or reinvent, I can help uncover the insights that will lead to impactful strategic and creative solutions for you and your company.